M
M
- abbreviation for 1,000.
M
(Megabyte) - one million bytes.
Machine
glazed (MG) - paper with a high gloss finish on one side only.
Macro
- a series of instructions that would normally be issued one at
a time on the keyboard to control a program. A macro facility allows
them to be stored and issued automatically by a single keystroke.
Magenta
- one of the subtractive primary colors, the hue of which is used
for one of the four process color printing inks. It reflects or
transmits blue and red light and absorbs green light.
Magnetic
ink - a magnetized ink that can be read both by humans and by electronic
machines. Used in check printing.
Make-up
- the assembling of all elements, to form the printed image.
Make-ready
- All the activities required to prepare a press for printing or
a binder for binding.
Manilla
- A tough brown paper used to produce stationery and wrapping paper.
Manuscript
(MS) - the original written or typewritten work of an author submitted
for publication.
Marginal
words - Call outs for directions on various parts of a business
form.
Margins
- the non-printing areas of page.
Mark
up - copy prepared for a compositor setting out in detail all the
typesetting instructions.
Mask
- an opaque material used to protect selected open elements of artwork
on a printing plate during exposure.
Masthead
- details of publisher and editorial staff usually printed on the
contents page.
Matchprint
- Trade name for 3M integral color proof.
Matte
finish - dull paper finish without gloss or luster.
Matte
print - a photo print having a dull finish.
Measure
- denotes the width of a setting expressed in pica ems.
Mechanical
- a term for camera ready paste-up of artwork. It includes type,
photos, line art, etc., all on one piece of artboard.
Mechanical
binding - a method of binding which secures pre-trimmed leaves by
the insertion of wire or plastic spirals through holes drilled in
the binding edge.
Mechanical
separation - Mechanical art overlay for each color to be printed.
Mechanical
tint - a pre-printed sheet of dots, lines or patterns that can be
laid down on artwork for reproduction.
Memory
- the part of the computer which stores information for immediate
access. Nowadays this consists exclusively of RAM, random access
memory, which holds the applications software and data or ROM, read
only memory, which holds permanent information such as the DOS bootstrap
routines. Memory size is expressed in K or M.
Menu-driven
- programs which allow the user to request functions by choosing
from a list of options.
Metallic
ink - printing inks that produce an effect gold, silver, bronze
or metallic colors.
Micrometer
- Instrument used to measure the thickness of different papers.
Middle
tones - The tones in a photograph that are approximately half as
dark as the shadow area.
Midtones
- the tonal range between highlights and shadows in a photographic
image.
Mock-up
- the rough visual of a publication or design.
Modem
(MOdulator-DEModulator) - a device for converting digital data into
audio signals and back again. Primarily used for transmitting data
between computers over telephone lines.
Modern
- refers to type styles introduced towards the end of the 19th century.
Times roman is a good example of modern type.
Moiré
pattern - the result of superimposing half-tone screens at the wrong
angle thereby giving a checkered effect on the printed half tone.
Normally detected during the stage of progressive proofs.
Monospace
- a font in which all characters occupy the same amount of horizontal
width regardless of the character.
Montage
- a single image formed from the assembling of several images.
Mottle
- a spotty or uneven appearance of printed material, mostly in areas
of solid color.
Mounting
board - a heavy board used for mounting artwork.
Mouse
- a handheld pointing device using either mechanical motion or special
optical techniques to convert the movement of the user's hand into
movements of the cursor on the screen. Generally fitted with one,
two or three buttons that can control specific software functions.
MS
(Manuscript) - the original written or typewritten work of an author
submitted for publication.
Mutt
- a typesetting term for the em space.
O
Oblique
stroke - (/)
OCR
(Optical Character Recognition) - a special kind of scanner which
provides a means of reading printed characters on documents and
converting them into digital codes that can be read into a computer
as actual text rather than just a picture.
Off-press
proofs - proofs made by photomechanical or digital means, generally
resulting in faster turnaround and lower costs than those involved
in on-press proofing.
Offprint
- a run-on or reprint of an article first published in a magazine
or journal.
Offset
Printing - (see Lithography) a printing method whereby the image
is transferred from a plate onto a rubber covered cylinder from
which the printing takes place.
Offset
paper - Term for uncoated book paper.
Offsetting
- Using an intermediate surface used to transfer ink. Also, an unpleasant
happening when the images of freshly printed sheets transfer images
to each other.
Ok
sheet - Final approved color-inking sheet before production begins.
Oldstyle
(US) - a style of type characterized by stressed strokes and triangular
serifs. An example of an Oldstyle face is Garamond.
Onion
skin - a translucent lightweight paper used in airmail stationery.
Opacity
- The amount of show-through on a printed sheet. The more opacity
or the thicker the paper the less show-through. (The thicker/heavier
the paper the higher the cost-usually.)
Opaque
- to paint out areas of a negative not wanted on a plate.
Opaque
ink - ink that conceals all color beneath it.
Optical
center - a point above the true center of the page that will not
appear ‘low’ as the geometric center does.
Optical
Disks - disks on which large amounts of information can be stored
in binary form representing characters of text or images.
Orphan
- line of type on its own at the top or bottom of a page.
Outline
- a typeface in which the characters are formed with only the outline
defined rather than from solid strokes.
Outline
halftone - Removing the background of a picture or silhouetting
an image in a picture.
Overlay
- in artwork, a transparent covering over the copy where color break,
corrections, or instructions are marked. Also, transparent or translucent
prints which, when laid over one another, form a composite image.
Overprinting
- printing over an area already printed. Used to emphasize changes
or alterations.
Overs
- additional paper required to compensate for spoilage in printing.
Also used to refer to a quantity produced above the number of copies
ordered.
Overstrike
- a method used in word processing to produce a character not in
the typeface by superimposing two separate characters, e.g. $ using
s and l.
Ozalid
- a trade name to describe a method of copying page proofs from
paper or film.
P
PMS
- The abbreviated name of the Pantone color Matching System.
PMT
- Abbreviated name for photomechanical transfer. Often used to make
position prints.
Page
count - Total number of pages in a book including blanks.
Page
Printer - the more general (and accurate) name used to describe
non-impact printers which produce a complete page in one action.
Examples include laser, LED and LCD shutter xerographic printers,
ion deposition, Electro-erosion and Electro-photographic printers.
Page
Description Language (PDL) - a special form of programming language
which enables both text and graphics (object or bit-image) to be
described in a series of mathematical statements. Their main benefit
is that they allow the applications software to be independent of
the physical printing device as opposed to the normal case where
specific routines have to be written for each device. Typical PDLs
include Interpress, imPress, PostScript and DDL.
Page
proofs - the stage following galley proofs, in which pages are made
up and paginated.
PageMaker
- the software program from Aldus Corporation that everyone associates
with desktop publishing due to its immense success on the Apple
Macintosh. Now available on both the Macintosh and the PC it is
still used as a benchmark product although certain aspects of its
design are coming under attack from other, more recent, products.
Pagination
- the numbering of pages in a book.
Pantone
- a registered name for an ink color matching system.
Paper
plate - a short run offset printing plate on which matter can be
typed directly.
Paragraph
mark ( ) - a type symbol used to denote the start of a paragraph.
Also used as a footnote sign.
Parallel
fold - a method of folding; e.g. two parallel folds will produce
a six-page sheet.
Paste
up - the various elements of a layout mounted in position to form
camera-ready artwork.
Pattern
carbon - Special carbon paper used in business forms that only transfers
in certain areas.
Perfect
bind - A type of binding that glues the edge of sheets to a cover
like a telephone book, Microsoft software manual, or Country Living
Magazine.
Perfecting
press - a printing press that prints both sides of the paper at
one pass through the machine.
Photogravure
- (see Gravure) a printing process where the image is etched into
the plate cylinder. The main advantage of this method of printing
is the high speed, long run capability. Used mainly for mail order
and magazine work.
Pi
fonts - characters not usually included in a font, but which are
added specially. Examples of these are timetable symbols and mathematical
signs.
Pica
- a printing industry unit of measurement. There are 12 points to
a pica, one pica is approximately 0.166in.
Picking
- the effect of ink being too tacky and lifting fibers out of the
paper. Shows up as small white dots on areas of solid color.
Pin
register - A standard used to fit film to film and film to plates
and plates to press to assure the proper registration of printer
colors.
Pipelining
- the ability of a program to flow automatically text from the end
of one column or page to the beginning of the next. An extra level
of sophistication can be created by allowing the flow to be re-directed
to any page and not just the next available. This is ideal for US-style
magazines where everything is 'Continued on page...'.
Pixel
- in electronic imaging, a basic unit in digital imaging. Pixels
can be used to represent text or color information for photographic
artwork.
Plate
gap - Gripper space. The area where the grippers hold the sheet
as it passes through the press.
Plates
- Plates are the carriers of the images that are to be printed on
paper. One printing plate is required for each ink color printed.
Metal plates are currently the only way to produce high quality
close-register printed images. Plates can also be made out of plastic
and paper.
Point
- a unit of measurement primarily used in typography, used for specifying
type sizes, leading, rule widths, and other page elements. 12 points
make up a pica, and 72 points make approximately 1 inch in traditional
measurement, whereas most electronic imaging tools round 72 points
(or 6 picas) up to exactly 1 inch. Point size is the measured from
the top of the ascender to the bottom of the descender.
Portrait
- an upright image or page where the height is greater than the
width.
Position
proof - color proof for checking position layout and/or color breakout
image elements.
Positive
- in photography, film containing the same light and dark values
as the original. The reverse of negative.
PostScript
- a page description language developed by Adobe Systems. Widely
supported by both hardware and software vendors it represents the
current 'standard' in the market. John Warnock and Chuck Geschke
of Adobe both worked for Xerox at the Palo Alto Research Center
where PDLs were invented and set up their company to commercially
exploit the concepts they had helped develop.
Pre-press
proofs - see off-press proofs.
Press
proofs - in color reproduction, a proof of a color subject made
directly on the printing press, in advance of a full production
run.
Pressure-sensitive
paper - Paper material with self-sticking adhesive covered by a
backing sheet.
Preview
mode - a mode where word processing or desktop publishing software
that doesn’t operate in WYSIWYG fashion can show a representation
of the output, as it will look when printed. The quality ranges
from acceptable to useless.
Primary
colors - cyan, magenta and yellow. These three colors when mixed
together with black will produce a reasonable reproduction of all
other colors.
Print
engine - the parts of a page printer that perform the print-imaging,
fixing and paper transport. In fact, everything but the controller.
Printer
Command Language - a language developed by Hewlett Packard for use
with its own range of printers. Essentially a text orientated language;
it has been expanded to give graphics capability.
Print
quality - a general term for the overall visual impression of a
printed piece. In paper, the properties of the paper that affect
its appearance and the quality of reproduction.
Process
blue - The blue or cyan color in process printing.
Process
colors - The four basic colors of ink used in process color printing
are cyan, magenta, yellow and black. These ink colors are transparent
and "process" with each other when overprinted in predetermined
amounts, i.e. when cyan overprints yellow, it produces green, when
yellow overprints magenta, it produces orange. Controlled screen
tint combinations of the four basic colors allow nearly the full
spectrum of colors to be produced on a printing press.
Process
Color Separations - Color separation refers to the breaking down
of any full-color image into the four basic ink colors used in printing.
The making of a color separation involves the use of a laser light
scanner which, through the use of four color filtering systems,
can read and record the amounts of cyan, magenta, yellow and black
that is present in any particular area of a color original. The
recording of this data is converted into digital form and saved
to a computer for further processing and placement into page layout
programs.
Process
printing - the printing from a series of two or more halftone plates
to produce intermediate colors and shades.
Progressives
- color proofs taken at each stage of printing showing each color
printed singly and then superimposed on the preceding color.
Proof
- a copy obtained from inked type, plate, block or screen for checking
purposes.
Proof
correction marks - a standard set of signs and symbols used in copy
preparation and to indicate corrections on proofs. Marks are placed
both in the text and in the margin.
Proportional
spacing - a method of spacing whereby each character is spaced to
accommodate the varying widths of letters or figures, so increasing
readability. Books and magazines are set proportionally spaced,
typewritten documents are generally monospaced.
Pull-down
menus - developed from Xerox research (like just about everything
else we take for granted in desktop publishing) these are a method
of providing user control over software without cluttering up the
screen with text. Using the mouse or cursor keys the user points
to the main heading of the menu he or she wants and the menu pulls
(Windows) or drops (GEM) from the heading. When the required function
has been selected the menu rolls back up into the menu bar leaving
the screen clear.
Pulp
- the raw material used in papermaking consisting mainly of wood
chips, rags or other fibers. Broken down by mechanical or chemical
means.
Q
Quadding
- the addition of space to fill out a line of type using en or em
blocks.
Quire
- 1/20th of a ream (25 sheets).
R
RGB
- red, green, and blue - the primary additive colors, which are
used to represent colors on computer monitors, television screens,
and most scanners.
Rag
paper - high quality stationery made from cotton rags.
Ragged
- lines of type that do not start or end at the same position.
Ragged
left - Type that is justified to the right margin and the line lengths
vary on the left.
Ragged
right - Type that is justified to the left margin and the line lengths
vary on the right.
Raster
Image Processor (RIP) - the hardware engine which calculates the
bit-mapped image of text and graphics from a series of instructions.
It may, or may not, understand a page description language but the
end result should, if the device has been properly designed, be
the same. Typical RIPs, which aren’t PDL-based, include the
Tall Trees JLaser, the LaserMaster and AST's TurboLaser controller.
A basic page printer comes with a controller and not a RIP, which
goes some way to explaining the lack of control
Ream
- 500 sheets of paper.
Recto
- Right-hand page of an open book.
Reference
marks - symbols used in text to direct the reader to a footnote.
E.g. asterisk (*), dagger, double dagger, section mark (), paragraph
mark ().
Reflective
copy - Copy that is not transparent.
Register
- To position print in the proper position in relation to the edge
of the sheet and to other printing on the same sheet especially
when printing one color on another.
Register
marks - Cross-hair lines or marks on film, plates, and paper that
guide strippers, platemakers, pressmen, and bindery personnel in
processing a print order from start to finish.
Resolution
- the measurement used in typesetting to express quality of output.
Measured in dots per inch, the greater the number of dots, the more
smooth and cleaner appearance the character/image will have. Currently
Page (laser) Printers print at 300, 406 and 600dpi. Typesetting
machines print at 1,200 dpi or more.
Rest
in Proportion (RIP) - an instruction when giving sizes to artwork
or photographs that other parts of the artwork are to be enlarged
or reduced in proportion.
Retouching
- a means of altering artwork or color separations to correct faults
or enhance the image.
Reverse
- The opposite of what you see. Printing the background of an image.
For example: type your name on a piece of paper. The reverse of
this would be a black piece of paper with a white name.
Revise
- indicates the stages at which corrections have been incorporated
from earlier proofs and new proofs submitted. E.g. First revise,
second revise.
Right
reading - a positive or negative that reads from left to right.
Rip
film - A method of making printing negatives from PostScript files
created by desktop publishing.
Roman
- type which has vertical stems as distinct from Italics or oblique
that are set at angles.
Rotary
press - a web or reel fed printing press, which uses a curved printing
plate mounted on the plate cylinder.
Rough
- a preliminary sketch of a proposed design.
Royal
- a size of printing paper 20in x 25in (508 x 635mm).
Ruler
- rulers displayed on the screen that show measures in inches, picas
or millimeters.
Runaround
(see also Text wrap) - the ability within a program to run text
around a graphic image within a document, without the need to adjust
each line manually.
Running
head - a line of type at the top of a page, which repeats a heading.
S
S/S
(Same size) - an instruction to reproduce to the same size as the
original.
Saddle
stitching - a method of binding where the folded pages are stitched
through the spine from the outside, using wire staples.
Sans
serif - a typeface that has no serifs (small strokes at the end
of main stroke of the character).
Scale
- the means within a program to reduce or enlarge the amount of
space an image will occupy. Some programs maintain the aspect ratio
between width and height whilst scaling, thereby avoiding distortion.
Scaling
- a means of calculating the amount of enlargement or reduction
necessary to accommodate a photograph within the area of a design.
Scamp
- a sketch of a design showing the basic concept.
Scanner
- an electronic device used to digitize a photographic image. A
wide variety of scanners are available for digitizing all kinds
of originals, from photographic prints and 35 mm slides to video
clips and 3D objects.
Scraperboard
- a board prepared with black Indian ink over a china clay surface.
Drawings are produced by scraping away the ink to expose the china
clay surface.
Score
- A crease put on paper to help it fold better.
Screen
angles - in color reproduction, the angle at which the halftone
screens are placed in relationship to one another, to avoid undesirable
moiré patterns. The most commonly used screen angles in process
color printing are black 45, magenta 75, yellow 90, cyan 105.
Screen
ruling - the number of lines per inch on a halftone screen. See
also line screen.
Section
mark () - a character used at the beginning of a new section. Also
used as a footnote symbol.
Section
- a printed sheet folded to make a multiple of pages.
Security
paper - paper incorporating special features (dyes, watermarks etc)
for use on checks.
Self-cover
- Using the same paper as the text for the cover.
Sell
through - percentage of what you actually sell
Serif
- a small cross stroke at the end of the main stroke of the letter.
Set
size - the width of the type body of a given point size.
Set
solid - type set without leading (line spacing) between the lines.
Type is often set with extra space; e.g. 9 point set on 10 point.
Set
off - the accidental transfer of the printed image from one sheet
to the back of another.
Shadow
- the darkest parts of a photograph, represented in the halftone
by the largest dots, or in solid areas of black.
Sheet
- a single piece of paper. In poster work refers to the number of
Double Crown sets in a full size poster.
Sheet
fed - a printing press that prints single sheets of paper, not reels.
Sheetwise
- a method of printing a section. Half the pages from a section
are imposed and printed. The remaining half of the pages are then
printed on the other side of the sheet.
Show-through
- Printing on one side of a sheet that can be seen on the other
side of the sheet. Also see opacity
Side
guide - The mechanical register unit on a printing press that positions
a sheet from the side.
Side
heading - a subheading set flush into the text at the left edge.
Side
stabbed or stitched - the folded sections of a book are stabbed
through with wire staples at the binding edge, prior to the covers
being drawn on.
Sidebar
- a vertical bar positioned usually on the right hand side of the
screen.
Silhouette
halftone - A term used for an outline halftone.
Signature
- the name given to a printed sheet after it has been folded. Also
a section of a magazine or book printed on a web press. Signatures
can be in configurations of 4, 8, 16, 24, or more pages, according
to the size of the press.
Sixteen
sheet - a poster size measuring 120in x 80in (3050mm x 2030mm).
Size
- a solution based on starch or casein, which is added to the paper
to reduce ink absorbency.
Skid
- A pallet used for a pile of cut sheets.
Slurring
- a smearing of the image caused by paper slipping during the impression
stage.
Small
caps - a set of capital letters which are smaller than standard
and are equal in size to the lower case letters for that typesize.
Snap-to
(guide or rules) - a WYSIWYG program feature for accurately aligning
text or graphics. The effect is exercised by various non-printing
guidelines such as column guides, margin guides that automatically
places the text or graphics in the correct position flush to the
column guide when activated by the mouse. The feature is optional
and can be turned off.
Soft
back/cover - a book bound with a paper back cover.
Soft
or discretionary hyphen - a specially coded hyphen, which is only
displayed when formatting of the hyphenated word puts it at the
end of a line.
Specifications
- A precise description of a print order or a description of materials
provided.
Spell
check - a facility contained in certain word-processing and page
makeup programs to enable a spelling error check to be carried out.
Dictionaries of American origin may not conform to English standards
and the option should be available within the program to modify
the contents. Dictionaries usually contain between 60,000-100,000
words.
Spine
- the binding edge at the back of a book or publication - also see
Backbone.
Spiral
binding - a book bound with wires in spiral form inserted through
holes punched through the binding side.
Split
fountain - Putting multiple colored ink in a printing fountain to
achieve special color affects.
Spoilage
- Planned paper waste for all printing operations.
Spot
Colors - See PMS Colors
Spot
Color Separations - When spot colors (or PMS colors) are being used
in a printing order, the identification and assignment of each color
can be done in a page layout program. This process is done by the
person designing the page.
Spot
varnish - Varnish used to highlight a specific part of the printed
sheet.
SRA
- a paper size in the series of ISO international paper sizes slightly
larger than the A series allowing the printer extra space to bleed.
Stamping
- Term for foil stamping.
Stat
- Term for inexpensive print of line copy or halftone (Photostat
copy).
Stem
- the main vertical stroke making up a type character.
Step-and-repeat
- A procedure for placing the same image on plates in multiple places.
Stet
- used in proof correction work to cancel a previous correction.
From the Latin 'let it stand'.
Stock
- paper or other material to be printed on.
Strap
- a subheading used above the main headline in a newspaper article.
Stripping
- in offset lithography, the positioning of negatives on a flat
to compose a page or layout for platemaking.
Strawboard
- a thicker board made from straw pulp, used in bookwork and in
the making of envelopes and cartons. Not suitable for printing.
Strike-through
- the effect of ink soaking through the printed sheet.
Style
sheet - a collection of tags specifying page layout styles, paragraph
settings and type specifications which can be set up by the user
and saved for use in other documents. Some page makeup programs,
such as Ventura, come with a set of style sheets.
Subscript
- the small characters set below the normal letters or figures.
Substance
weight - A term of basis weight when referring to bond papers.
Substrate
- Any surface on which printing is done.
Subtractive
primaries - yellow, magenta, and cyan, the hues used for process
color printing ink.
Supercalendered
paper - a smooth finished paper with a polished appearance, produced
by rolling the paper between calenders. Examples of this are high
gloss and art papers.
Superscript
- the small characters set above the normal letters or figures.
Surprint
(US) - (see Overprinting) printing over a previously printed area
of either text or graphics.
Swash
letters - italic characters with extra flourishes used at the beginning
of chapters.
Swatch
- a color sample.
T
Tabloid
- a page half the size of a broadsheet.
Tabular
setting - text set in columns such as timetables.
Tagged
Image File Format (TIFF) - a common format for interchanging digital
information, generally associated with grayscale or bitmap data.
Tags
- the various formats that make up a style sheet - paragraph settings,
margins and columns, page layouts, hyphenation and justification,
widow and orphan control and automatic section numbering.
Tektronix
Proof - Tektronix proofs are digital color proofs that are used
for preliminary proofing of the text, scans, cropping, sizing and
color breaks. They are not accurate enough to use as final color
proofs.
Template
- a standard layout usually containing basic details of the page
dimensions.
Text
- the written or printed material which forms the main body of a
publication.
Text
paper - Grades of uncoated paper with textured surfaces.
Text
type - typefaces used for the main text of written material. Generally
no larger than 14 point in size.
Text
wrap - see Runaround
Thermography
- a print finishing process producing a raised image imitating die
stamping. The process takes a previously printed image, which before
the ink is dry is dusted with a resinous powder. The application
of heat causes the ink and powder to fuse and a raised image is
formed.
Thin
space - the thinnest space normally used to separate words.
Thirty-two
sheet - a poster size measuring 120in x 160in (3048mm x 4064mm).
Threaded
or chained (US) - see Pipelining.
Thumbnails
- the first ideas or sketches of a designer noted down for future
reference.
Tied
letters - see Ligature.
Tint
- the effect of adding white to a solid color or of screening a
solid area.
Tip
in - the separate insertion of a single page into a book either
during or after binding by pasting one edge.
Tissue
overlay - Usually a thin transparent paper placed over artwork for
protection uses for marking color breaks and other printer instructions.
Tone
line process - the process of producing line art from a continuous
tone original.
Toner
- imaging material used in electrophotography (photocopying), laser
printing, and some digital presses.
Toolbox
- an on screen mouse operated facility that allows the user to choose
from a selection of 'tools' to create simple geometric shapes -
lines, boxes, circles etc. and to add fill patterns.
Tooth
- a characteristic of paper, a slightly rough finish that permits
it to more readily absorb ink.
Transfer
tape - A peel and stick tape used in business forms.
Transparency
- A positive photographic slide on film allowing light to pass through.
Transparent
copy - A film that light must pass through for it to be seen or
reproduced.
Transparent
ink - A printing ink that does not conceal the color under it.
Trapping
- The ability to print one ink over the other.
Trim
- the cutting of the finished product to the correct size. Marks
are incorporated on the printed sheet to show where the trimming
is to be made.
Trim
marks - Similar to crop or register marks. These marks show where
to trim the printed sheet.
Trim
size - The final size of one printed image after the last trim is
made.
Turnkey
- a system designed for a specific user and to work as an integrated
unit. Usually has a built-in contractual responsibility for hardware
and software maintenance.
Twin
wire - paper which has an identical smooth finish on both sides.
Typeface
- the raised surface carrying the image of a type character cast
in metal. Also used to refer to a complete set of characters forming
a family in a particular design or style.
Typescript
- a typed manuscript.
Typo
(US) - an abbreviation for typographical error. An error in the
typeset copy.
Typographer
- a specialist in the design of printed matter, and in particular
the art of typography.
Typography
- the design and planning of printed matter using type.
U
U&lc
- an abbreviation for UPPER and lower case.
Universal
Copyright Convention (UCC) - gives protection to authors or originators
of text, photographs or illustrations etc, to prevent use without
permission or acknowledgment. The publication should carry the copyright
mark c, the name of the originator and the year of publication.
Under-run
- Production of fewer copies than ordered. See over run.
-Up
- in printing, two-up, three-up, etc. refers to imposition of material
to be printed on a larger size sheet in order to take advantage
of the press' full capacity.
UV
coating - Liquid laminate bonded and cured with ultraviolet light.
Environmentally friendly.
V
Varnish
- a finishing process whereby a transparent varnish is applied over
the printed sheet to produce a glossy finish for looks and protection.
(UV coating looks better.)
Vellum
- the treated skin of a calf used as a writing material. The name
is also used to describe a thick creamy book paper.
Ventura
Publisher - the desktop publishing package marketed by Xerox. The
Ventura approach is a document- oriented one working on the basis
that each page will have a similar format. The package with its
lends itself to the production of manuals and directories.
Verso
- The left-hand page of an open book.
Vertical
justification - the ability to adjust the interline spacing (leading)
and manipulation of text in fine increments to make columns and
pages end at the same point on a page.
Vignette
- an illustration or photograph in which the background gradually
fades away until it blends in with the unprinted paper.
W
Wash-up
- Removing printing ink from a press, washing the rollers and blanket.
Certain ink colors require multiple wash-ups to avoid ink and chemical
contamination.
Waste
- A term for planned spoilage.
Watermark
- an impression incorporated in the paper making process showing
the name of the paper and/or the company logo.
Web
- a continuous roll of printing paper used on web-fed presses.
Web
press - The name of a type of presses that print from rolls of paper.
Weight
- the degree of boldness or thickness of a letter or font.
Wf
- an abbreviation for 'wrong font'. Used when correcting proofs
to indicate where a character is in the wrong typeface.
Widow
- a single word left on the last line of a paragraph that falls
at the top of a page.
Windows
- a software technique that allows a rectangular area of a computer
screen to display output from a program. With a number of programs
running at one time, several windows can appear on the screen at
one time. Information can be cut and pasted from one window to another.
The best known version of "windows" is that developed
by Microsoft.
Wire
- the wire mesh used at the wet end of the paper making process.
The wire determines the textures of the paper.
Wire
O - A bindery trade name for mechanical binding using double loops
of wire through a hole.
Wire-O
binding - A method of wire binding books along the binding edge
that will allow the book to lay flat using double loops. See Wire
O.
Wire
stitching - see saddle or side stitching.
With
the grain - Folding or feeding paper into the press or folder parallel
to the grain of the paper.
Woodfree
paper - made from chemical pulp only with size added. Supplied calendered
or supercalendered.
Word
break - the division of a word at the end of a line.
Word
wrap - in word processing, the automatic adjustment of the number
of words on a line of text to match the margin settings. The carriage
returns set up by this method are termed "soft", as against
"hard" carriage returns resulting from the return key
being pressed.
Work
and turn - a method of printing where pages are imposed in one form
or assembled on one film. One side is then printed and the sheet
is then turned over and printed from the other edge using the same
form. The finished sheet is then cut to produce two complete copies.
Work
and tumble - a method of printing where pages are again imposed
together. The sheet is then printed on one side with the sheet being
turned or tumbled from front to rear to print the opposite side.
Wove
- a finely textured paper without visible wire marks.
WYSIWYG
What-you-see-is-what-you-get (pronounced "wizzywig") -
used to describe systems that preview full pages on the screen with
text and graphics. The term can however be a little misleading due
to difference in the resolution of the computer screen and that
of the page printer.
X
X-height
- the height of a letter excluding the ascenders and descenders;
e.g. 'x', which is also height of the main body.
Xerography
- a photocopying/printing process in which the image is formed using
the electrostatic charge principle. The toner replaces ink and can
be dry or liquid. Once formed, the image is sealed by heat. Most
page printers currently use this method of printing.
Y
Yellow - one of the subtractive primary colors, the hue of which
is used for one of the four process color printing inks. It reflects
or transmits red and green light and absorbs blue light.
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